Hargrove is thrilled to welcome Naomi Clare Crellin as Director of Creative Strategy.
In this important new role, Crellin will bring agency-style strategic creative thinking to the generation of experiential environments, and will develop innovative event planning and audience engagement tools that elevate attendee experience, driving success for our clients.
“Naomi is a true storyteller,” said Ron Nicynski, VP of Events Strategy & Development. “I’ve watched her throughout her career, and have always been impressed by her ability to translate a marketing message into a fully immersive, unforgettable experience.”
“Our clients demand insightful creative strategy,” said David Solsbery, VP of Creative and Marketing. “Crellin’s experience and leadership allow Hargrove to offer more inventive solutions and services that will shape the landscape of the industry.”
Crellin possesses a Master’s degree in Interior Architecture from the prestigious Rhode Island School of Design and has spent over a decade designing strategically-informed storytelling spaces. As Founder of Storycraft Creative (including her work with the Smithsonian) and as faculty in GWU’s MA Exhibition Design Program, she has provided both thought and practice leadership in the development and application of creative strategies.
“I’m thrilled to be joining Hargrove at such an exciting time, and eagerly anticipate working with the talented and dedicated Hargrove team,” said Crellin. “I look forward to contributing to Hargrove’s ongoing success, and am passionate about leading a Creative Strategy practice that delivers memorable and meaningful experiences.”