At Hargrove, we understand you’re handling more with less and under pressure to produce results from your exhibit program. So, whether you’re planning your 1st trade show or 100th, our team is ready to help. Get started today on planning a successful show!
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Everything you need to know in one place—the Exhibitor Service Kit. It includes key show information, order forms, instructions and key dates.
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We’ve compiled our teams’ thoughts and ideas to help you plan your next trade show, event, or exhibit. So, whether you need advice on developing your next RFP, ensuring you do all you can to maximize your budget or can’t remember the meaning of an industry term, we hope you find our set of how-tos helpful.
Hargrove, the long established but rapidly growing experiential events, exhibits, and expositions company, is thrilled to announce the hiring of Scott Finlayson as the new Senior Vice President of Operations.
Scott started his career at the Disneyland Resort in California where he managed Operations, Stage Shows, Parades & Fireworks, Stage Management & Talent Operations. He later served as the Director of Entertainment Operations for Universal Studios Hollywood, where he was responsible for the delivery of all shows in the park, cartoon character and atmosphere entertainment.
Most recently, he was the Chief Operating Officer for Blue Man Group, where he also served as Senior Vice President, Theatrical Productions, and Senior General Manager, Live Productions throughout his decade of service to the company.
“Scott is an inspired leader who in known for his ability to create working relationships at every level of the organization. His superior management style, strategic oversight and deep understanding of the inner workings of events, theater production and fabrication, make him a perfect match for Hargrove and our commitment to operational excellence in all of the creative fields we play,” said Tara Higgins, President.
As part of the ongoing evolution of the Hargrove brand, the services offered, and how the company continues to scale within the industry, Finlayson will be leading the company’s four production-related departments, while fully realizing the power of the proprietary technology the company has to achieve more streamlined operations and efficiencies that benefit the company’s operations as well as each and every one of Hargrove’s diverse client base.
His experience in this space is vast, having developed back in the early 2000s one of the first software solutions for theatrical operations as the owner and Chief Architect of Theater Management Tools Inc. Now focused on Hargrove operations and systems, the software provides an invaluable asset as it leverages technology into the day-to-day operations of live events.
New president to drive company’s vision and growth
Hargrove announced today the hiring of industry veteran Tara Higgins as President of the growing experiential events, exhibits, and expositions company.
Tara brings to Hargrove more than 20 years of experience leading results-driven teams in the events, exhibitions and experiential marketing industries. She spent most of her career with George P. Johnson in increasing areas of responsibility and where her last role was Executive Vice President of Global Operations.
“There is no doubt that Tara is the business visionary who will lead the company in its next chapter of growth. Consistent with our focus on inventive solutions for customers I am confident that she will drive and further define the vision of Hargrove’s future as one of the leading experiential events and expositions company,” said company CEO Tim McGill.
With a career working on multiple continents, Tara worked closely with some of the world’s leading brands in supporting their business objectives with cutting-edge agency solutions. She has a successful track record on both the client and agency side of the industry and leading growth through client consultation and data-driven insights.
“I was introduced to Hargrove through a new business network built for a start-up in which I was engaged,” said Higgins. “The more I learned first-hand of the company and its dedicated team of event professionals, I realized it is a hidden gem in an ever-changing landscape of experience marketing and consumer engagement. Its recent client wins and global brand work over the past couple of years is testimony to that. The company’s rich heritage, current diverse client base, and business direction is in an exciting place. I’m eager to work with the team to take it to the next level, meeting client needs today and into the future.”
Tune in to this week’s GatherGeeks, “A Primer on Planning Major Events: Branding, Design, Security & More,” to catch an interview with Hargrove’s own Ron Bracco, VP of Events.
Recorded at the Meridian International Center in Washington, DC, BizBash C.E.O. David Adler, Zkipster’s Alex Carter and Ron explore how Hargrove’s rich history empowers our team to successfully produce everything from the G8 Summit and AIPAC Conference to brand activations and corporate events.
Our friends at GatherGeeks note that:
Ron goes in-depth in the planning process, sharing details on event design and layout, branding, security, and more. He also discusses how to create environments that promote dialogue, the different between “feeling” moments and “wow” moments, and more.
You can tune in at the BizBash website, Apple Podcasts, or search GatherGeeks on your podcast app of choice.
Hargrove is thrilled to welcome Naomi Clare Crellin as Director of Creative Strategy.
In this important new role, Crellin will bring agency-style strategic creative thinking to the generation of experiential environments, and will develop innovative event planning and audience engagement tools that elevate attendee experience, driving success for our clients.
“Naomi is a true storyteller,” said Ron Nicynski, VP of Events Strategy & Development. “I’ve watched her throughout her career, and have always been impressed by her ability to translate a marketing message into a fully immersive, unforgettable experience.”
“Our clients demand insightful creative strategy,” said David Solsbery, VP of Creative and Marketing. “Crellin’s experience and leadership allow Hargrove to offer more inventive solutions and services that will shape the landscape of the industry.”
Crellin possesses a Master’s degree in Interior Architecture from the prestigious Rhode Island School of Design and has spent over a decade designing strategically-informed storytelling spaces. As Founder of Storycraft Creative (including her work with the Smithsonian) and as faculty in GWU’s MA Exhibition Design Program, she has provided both thought and practice leadership in the development and application of creative strategies.
“I’m thrilled to be joining Hargrove at such an exciting time, and eagerly anticipate working with the talented and dedicated Hargrove team,” said Crellin. “I look forward to contributing to Hargrove’s ongoing success, and am passionate about leading a Creative Strategy practice that delivers memorable and meaningful experiences.”