Custom fabrication is one of the most powerful tools in live event production. It’s how empty venues become immersive brand environments, and how basic themes become unforgettable experiences.
At Hargrove, custom fabrication is at the heart of how we help brands transform spaces and connect with audiences. From scenic builds to interactive displays, our in-house team brings together carpentry, metal work, scenic artistry, 3D printing, graphic production, and technical integration to create showstopping moments from the ground up.
Immersive Brand Environments
Whether it’s a trade show booth, brand pavilion, or conference lobby, fabrication makes it possible to transform your space to captivate attendees in the event experience. We use expert carpentry and metalwork to construct bold architectural elements, from entrances to product showcases, that reflect your identity and set the tone for engagement.
An empty parking lot transformed into an immersive brand experience that transported attendees with custom activations and photo ops at every turn.
Scenic Design for General Sessions
For high-profile moments like general sessions or keynote stages, scenic design does more than frame the speaker, it amplifies your message. With custom backdrops, dimensional builds, and integrated graphics, our team crafts stage environments that energize the room, immerse the audience in your brand narrative, and maximize the impact of the technical production.
Interactive Brand Activations
Experiential marketing thrives on engagement, and fabrication brings that engagement to life. Want a pop-up that turns heads? A hands-on demo station that invites discovery? We combine form, function, and interactivity, layering in AV and event technologies, to create interactive elements for a high-impact, results-driven experience.
A brand pop-up for a new product tasting was playful and engaging with self-serve stations and multiple interactive elements including a slide, ball pit, and photo ops.
Social Media-Worthy Photo Ops
The most successful event moments are the ones guests want to capture and share. Using a mix of materials, graphics, and 3D printing, we create attention-grabbing photo ops and installations that encourage interaction and extend your brand’s reach far beyond the event floor. Go beyond the traditional step and repeat backdrop with eye-catching focal points for viral-worthy social media moments.
Bring your brand to life by turning your products into custom-built, oversized interactive photo ops, like this paper shredder turned confetti blasting installation, the statement piece of a trade show exhibit.
Functional Design with Impact
Great fabrication isn’t just about the big, bold moments—it’s also about the thoughtful details that support the flow and function of an event. Even practical elements like signage, wayfinding, and registration present the opportunity for creative solutions that are visually striking and functional. Our build and print capabilities offer versatile options like vibrant large-format graphics, dynamic LED walls, and even painted murals.
Backlit towers with panels for images and messaging create height and visual interest with a custom, polished look.
Every element of your event is an opportunity to spark emotion, fuel interaction, and drive brand affinity. With Hargrove’s end-to-end capabilities, we’re not just building sets – we’re building experiences worth remembering. Whether you’re dreaming up a high-impact brand activation, a scenic main stage, or a photo-worthy installation, our team is ready to build it – beautifully, strategically, and with your audience in mind.
Ready to build something unforgettable? Let’s get started.
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